
DTC 100 - Digital Technology & Business Culture
SCHEDULE &
READINGS
Week 1 (01/23) INTRODUCTION: So, What Is a Website?
Intro to class
Discussion about the syllabus, expectations of the class, projects and deadlines.
The Evolution of Websites
Websites have changed a lot since the early 1990s. Here is the progression of design and technology in pages, from simple HTML to dynamic coding.
https://www.youtube.com/watch?v=vFfZBvBd6EI
Reading: what is a website https://www.ionos.com/digitalguide/websites/website-creation/what-exactly-is-a-website/
Using blackboard, students will be writing 300 words summary about the article.”
Discussion on-line: Before you comment, please do the reading about ionos.com. Based on the reading and group discussion, use your own words to define dynamic vs static websites. Which one would you use and why or why not?
Week 2: (01/29) What is WIX & Social Media…
Discussion about the roots of websites, WIX, & social media
WIX.COM CEO: Rapid Growth
Wix.com is a stock that is flying on helping thousands of businesses and individuals to have a bigger presence online. Can Wix help you score some clicks? Jim Cramer spoke with the CEO to learn more.
https://www.youtube.com/watch?v=mqEOdmNMRmo
10 Social Media Tips Business 2019
Ready to ramp up your social media marketing strategy? We’ve got tons of social media tips for you!
https://www.youtube.com/watch?v=0Hznt_FCT70
WIX History - Description - Development
Reading:
https://en.wikipedia.org/wiki/Wix.com
Module: “300 words summary about the article.”
Discussion on-line: Before you comment, please do watch the YouTube clip about wix. Referencing the clip, give your opinion about the most reliable web-design page and why?
Week 3: (02/05) Ten Effective & Ten Uneffective Websites
Discussion about what makes an effective website?
Bad Web Design: A look at The Most Hilarious Terrible Websites.
Screening:
https://www.youtube.com/watch?v=6befMTTTTRQ
Reading:
https://blog.rankingbyseo.com/bad-websites/
A bad website design may not always involve gaudy elements and horrible images. Sometimes the lack of user-friendly navigation is more than enough to make us leave the site.
In groups of two, students will be notetaking & discussing about 5 samples of horrible websites and 5 samples of awesome websites.
Blackboard post of 500 words showing their insights about the reading, the the video clip, good and bad websites.
Week 4: (02/12) What is sound important in our lives?
Discussion about what is sound important to our website?
Screening: https://www.youtube.com/watch?v=0OzNYPesiCY
What's the Difference Between Audio File Types?
Reading:
https://www.toptenreviews.com/software/articles/audio-file-types/
Using Blackboard students will be writing 500 words about the sound videoclip & the website. How would you connect one another?
Week 5: (02/19) Types of themes & backgrounds
Top Web Design Trends of 2018
During class we will be comparing themes and backgrounds so we can share our background selection.
https://www.squarespace.com/templates
3 Simple Criteria To Help You Choose Your Website Template Design
https://www.websitebuilderexpert.com/designing-websites/criteria-to-choosing-website-template-design/
Individually students will be researching TEN themes / backgrounds they like the most.
Using blackboard, students will be posting 100 words sharing why they like these themes and the type of industry they wish to focus on.
Week 6: (02/26) Demonstration about WIX platform
Lecture about free vs. non-free website.
Using the computer lab, students will be opening a WIX account as they follow WIX video tutorial.
https://www.youtube.com/watch?v=142qllS1198
Week 7: (03/06) Types of sounds and narration
Discussion about why sound and narration are so important within a story.
Storytelling with Sound
In this clip, we will be understanding the importance of sound in our lives.
https://www.youtube.com/watch?v=q4NBKiJ33Ag
Every Story is the Same
Stories that inspire us, makes us sad, makes us strong, etc
https://www.youtube.com/watch?v=LuD2Aa0zFiA
Reading: https://docs.wixstatic.com/ugd/533667_5555669d9d7f4b9c84143ee52eeed3e8.pdf
https://www.adweek.com/brand-marketing/7-basic-types-stories-which-one-your-brand-telling-144164/
In groups, students will be reading, note-taking, and peer sharing top five most relevant ideas they found in the reading. Why are they so important to you? What do you like about them? And Why?
Week 8 (03/13) Adobe Audition Independent Research.
Adobe Audition CC Tutorial
Easy tutorial to have a better understanding how Adobe Audition works.
https://helpx.adobe.com/audition/tutorials.html
Reading: https://helpx.adobe.com/audition/tutorials.html
Homework: Create a story telling JUST using sound - Interviewing someone you admire in the entertainment industry - Radio Project - Clip Interview.
Week 9 (03/20): Follow up - Sound Project
Students will be continuing working on Adobe Audition Project
Week 10: SPRING BREAK
Week 11 (4/3): Working with Video
Students will be collecting all videos production the past on and placed them in their website followed by an outline or description of it.
Week 12 (4/10): Images + Photography
Students will be collecting all images and photos they worked in the past on and placed them in their website followed by an outline or description of it.
Week 12 (4/17): Social Media links
Students will be linking social media to their websites.
Week 13 (4/24) : Build Website / Content
Week 14 (5/1) : Build Website / Content
Week 15 (5/8) : Building website / Content
Week 16 5/15): Final paper/projects due the day of the “final”
Tie Images - Audio - Video - About - Materia Description - Social Media to the final product for the outcome of the class. Portfolio will be presented in class.
Grading and Projects:
Beginning Website: 10 points
BlackBoard Post: 20 points
Sound Project 1: 10 points
Video Project 2: 10 points
Images 3: 10 points
Social Media: 5 points
Final Website: 25 points
Participation: 10 points
Total 100 Points